Tesla is not any stranger to branded merch. Its obtained the usual firm swag — the hats, the shirts, and the mugs. It’s obtained quirkier stuff, like miniature Teslas for teenagers and USB chargers formed just like the Superchargers that juice up their autos.
And now they’ve obtained… surfboards?
While it’s now gone for some cause, a product web page went reside in its store early this morning detailing a $1500 Tesla-branded board (we’ve requested Tesla for perception, but it surely feels like they bought out.) Electrek caught the outline earlier than the web page vanished:
“Designed by the Tesla Design Studio in collaboration with Lost Surfboards and Matt “Mayhem” Biolos, surfboard shaper for World Surf League Championship athletes. The Limited Edition Tesla Surfboard options a mixture of the identical high-quality matte and gloss finishes used on all our vehicles. The deck is bolstered with lightweight “Black Dart” carbon fiber, impressed by the interiors in our vehicles, and that includes tonal logos in refined distinction gloss.”
(Update: the web page is again up now, and it’s, actually, bought out)
While its unclear why the product web page vanished, a Google cache of it’s seen right here, and some folks on Twitter point out with the ability to get orders in earlier than it went down.
At $1500 earlier than tax, the board is… definitely on the upper finish of the surfboard pricing scale. A stable board from an organization like JS or Ripcurl would price you round $750. Most of the boards made by Lost (the corporate Tesla is doing the collab with right here) go for round $700-800. But with a restricted run of 200 boards, they’re in all probability going to promote out right here anyway. My intestine feeling is that many of those may find yourself being wall items or everlasting roof rack equipment moderately than shredding up the ocean — however who is aware of.
And for the curious surfers on the market: based mostly on Lost’s different “Black Dart” fashions, this board is available in at 6’8″ lengthy. It doesn’t include fins. The now-gone product web page stated all 200 boards ought to ship inside 2-10 weeks.
Here’s all of the images that have been on the product web page: